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Though the women of the WNBA have returned to life outside the “Wubble,” the new Glossier campaign gives a glimpse of what went down inside. This week, the skincare brand unveiled its collaboration with the pro league to launch two new products in its Body Hero line: the Exfoliating Bar and Dry-Touch Oil Mist. It is the WNBA’s first-ever beauty partner. Meet @glossier : the WNBA's first beauty partner. Take it from @glossier Body Heroes @seimoneaugustus @lexiekiah_4 @bigmamastef @kalanibrown21 @amandazahuib @gabbywilliams15 @NatAchon @S10Bird : You Deserve This. Follow along @glossier . pic.twitter.com/t9Z1WvJplT — WNBA (@WNBA) October 15, 2020 The ad features eight “heroes”— including Seimone Augustus (LA Sparks), Lexie Brown (Minnesota Lynx), Kalani Brown (Atlanta Dream), and Amanda Zahui B (New York Liberty) — and aims to combat the stereotype that female athletes aren’t considered the standard of beauty. As a repetitive affirmation plays, each player details their daily beauty...
With the racial injustice happening in cities across the country, people are demanding for brands and public figures to make their views clear on our current social climate. As one of the first beauty brands to publicly support the Black Lives Matter movement, Glossier has pledged a total of $1 million to Black resistance causes and Black-owned beauty brands in the wake of the recent violence against Black people brought on by police. The beauty company issued a moving statement on their social media platforms to show their support for the Black community during this time. View this post on Instagram A post shared by Glossier (@glossier) “We stand in solidarity with the fight against systemic racism, white supremacy, and the historic oppression of the Black community,” the post reads. “Backing up this solidarity with monetary support, Glossier will be donating $500k to organizations fighting racial injustice including Black Lives Matter, The NAACP Legal Defense, and Educational Fund...
A college connection that birthed Topicals Founder Olamide Olowe changed the trajectory of her life. As AFROTECH™ previously reported, Olowe is behind the popular skincare company Topicals, which sells skincare products for people with chronic skin conditions such as eczema and hyperpigmentation. Founded in 2020, by 2022, it had become one of Sephora’s fastest-growing brands, selling one product every minute. Meeting Richelieu Dennis Olowe’s trajectory to founder was not her initial calling. In fact, she attended the University of California, Los Angeles (UCLA) on a full-ride scholarship to participate on its track team. Additionally, she was studying to become a doctor, she said during an interview on the “God Is My Creative Director” podcast. While there, she was introduced to another student, Rechelle Dennis, the daughter of SheaMoisture Founder Richelieu Dennis. “My freshman year, I’m standing there with one of my teammates, and a woman comes over to me and is like, ‘Hey, you...
Last year, Naj Austin — founder and CEO of people of color-focused social workspace Ethel’s Club — had a vision to reimagine the way social media platforms work by creating Somewhere Good, a one-stop-shop space for Black and people of color to connect freely online. This week, Austin and her team announced a $3.75 million seed round to help the platform continue to innovate a digital space where our communities can center our identities. According to a press release, the funding round was led by Silicon Valley venture capital firm True Ventures with participation from celebrities such as Gabrielle Union and Harrison Barnes. Other investors who participated include Slauson & Co., NextView Ventures, Ellen Pao (Project Include), Ashley Mayer (Glossier), Toyin Ajayi (Cityblock), Jackie Nelson (Tribe AI), Lindsay Ullman (IAC), Helena Hambrecht (Haus), Tina Bou-Saba (Big Future Fund), Jillian Williams (Cowboy VC) and 2PM Inc. “I invested in Somewhere Good because I deeply believe in Naj’s...
People of color have long since endured hardships to create more visibility and diversity in the beauty industry. Support for POC in beauty has been an uphill battle to have their financial, social, and cultural contributions acknowledged, but still, many entrepreneurs continue to push the envelope to shake up the industry. Recently, two entrepreneurs — Olamide Olowe and Claudia Teng — set out to accomplish their goal to create their own skincare line that aims to treat skin conditions for all skin tones and provide quality products consumers can rely on, according to Black Enterprise . https://www.instagram.com/p/CAny1XLJtjm/?utm_source=ig_embed Topicals — a newly launched WOC-owned skincare company — was founded by Olowe and Teng to help people like them who have sensitive skin conditions like eczema, hyperpigmentation, psoriasis and more. Plus, they also aim to provide representation for people that look like them. “With my background in clinical research and dermatology, I saw...
Black lives matter, as does the onscreen stories that detail the Black experience. To highlight Black storytelling, Netflix has carefully curated TV shows and films that directly depict “the complex and layered stories about racial injustice and Blackness in America.” The “More Than A Moment” catalog will include Ava DuVernay’s “13th” and “When They See Us,” “Mudbound,” “Orange Is The New Black,” and Oscar-winner “Moonlight,” reports Deadline . Spike Lee’s new film, “Da 5 Bloods,” set for release this Friday, June 12, will also be among the titles. Strong Black Lead, the content arm of the streaming giant that focuses solely on its Black audience, tweeted the announcement on Wednesday. When you log onto Netflix today, you will see a carefully curated list of titles that only begin to tell the complex and layered stories about racial injustice and Blackness in America. https://t.co/g8PtVdwYLU pic.twitter.com/DjLWnEcp30 — Strong Black Lead (@strongblacklead) June 10, 2020 Netflix UK &...
The murder of George Floyd by Minneapolis police officer Derek Chauvin has sparked widespread unrest, both peaceful and riotous. Amid the global uprising, which began on May 26, several businesses have been a casualty of protestors’ war against police brutality, including Black-owned stores. Thousands of people have made their way to the streets for justice, to call for defunding the police, and to spread awareness of other Black bodies that have been executed via state-sanctioned murders, particularly Breonna Taylor and Ahmaud Arbery . Windows have been shattered, vehicles have been burned and property damage is done. Additionally, some Black businesses have suffered economically due to mandatory curfews. As activists continue to organize, strategize and mobilize on the ground, donate to or simply #BuyBlack at any of these Black businesses. Pure Oasis This Boston cannabis retailer, the state’s first and only Black-run cannabis retailer, was hit by looters. According to The Boston...