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Watch Out, Google — Others Might Be Coming For Your Spot As 40 Percent Of Gen Z Prefer Using TikTok And Instagram For Search

Google holds the throne as the leading search engine, but according to Insider, TikTok and Instagram might be coming for its spot. According to data revealed by the search engine, nearly half of Gen Z — whose ages range from seven to 25 — prefer to use TikTok and Instagram instead. “Something like almost 40% of young people when they’re looking for a place for lunch, they don’t go to Google Maps or Search, they go to TikTok or Instagram,” said Prabhakar Raghavan, Google senior vice president, per the outlet.  

Shanique Yates

Jul 19, 2022

After Struggling To Land A Job Post Grad, Gen Z Entrepreneur Maya Ray Launched A Vending Machine Business That's Made $119K

Maya Ray is what we call post-grad goals. During her time as a college student, the Gen Z entrepreneur brainstormed a business idea that would have her financially set post-grad. A month after graduating from Georgia State University, the alumna launched FYC Vending — a vending machine company — which has generated $119,000 in sales, according to Business Insider.

Ngozi Nwanji

Jun 13, 2022

Corporate Baddie DeAndre Brown Steps Down From Job 'I Am Now Going To Fight Ten Times Harder To Ensure There Is Change'

DeAndre Brown is stepping down from his position in corporate but he will still work to inspire change in the workplace.

Samantha Dorisca

Jun 10, 2022

Tracy McGrady Backs His Startup With $10M After Always Investing In Others' Ideas But Says Not Once Did He 'Ever Trust' His

Tracy McGrady’s new business venture aims to bring a refreshing new addition to basketball. CNBC reports that the NBA legend is investing $10 million into Ones Basketball League (OBL) — his one-on-one basketball startup.

Ngozi Nwanji

May 31, 2022

The Gaming Industry's On Track To Reaching A $222B Value Thanks Partly To Gen Z

Much like the world as we know it, the gaming industry continues to evolve and soar to new heights. What was once the basis for mobile gaming has changed, thanks to Gen Z, and the money to follow is proof in the pudding. According to Vogue Business, the generation is partly responsible for helping to “boost the industry’s valuation to $222 billion this year,” and that number might not go down anytime soon. Another contributing factor to the 2.7 billion gamers who account for the top-grossing U.S. games is the influx of women gamers. They currently make up for a bulk of the consumer spending and are a part of the demographic helping to make the industry appeal to luxury brands.

Shanique Yates

May 25, 2022

DeAndre Brown Goes Viral On TikTok For Mocking Gen-Z and Millennials, But Finds There Is More To The Story

For decades on end, individuals from different generations have been engaged in notable conversations about the difference and nuances that exist between them. From Baby Boomers to Gen-Z, every generation has “a way” of doing things that influence the generation’s characteristics and identity. These days, people use TikTok to help spread these messages as well. Viral TikTok star, DeAndre Brown, has taken advantage of this generational phenomenon (specifically between Millennials and Generation Z) with videos meant to poke fun at generation differences in the workplace. As the self-proclaimed “corporate baddy”, Brown soon found that the two generations had more in common than their differences. Based on a report from Insider, Brown is an early 20-something working in consumer banking. He notes that he is the youngest person on his team based in Dallas, TX. It was this age difference that inspired him to join TikTok in mid-2021 to talk through his experience as a recent graduate of...

Josh Rodgers

Apr 13, 2022

Yara Shahidi Partners With Dell To Inspire The Next Generation Of Changemakers Through Tech

Yara Shahidi is one of the leading voices of today’s generation, and her latest partnership is further affirmation of her influence. Today, Dell Technologies announced a multi-year partnership with the actress, entrepreneur and advocate to “inspire Gen-Z to use technology to drive their passions,” according to a press release provided to AfroTech. Shahidi will be working alongside Dell XPS to highlight how the brand’s laptops are a force for storytellers, visionaries and creatives like herself to bring their imagination to life. “ Technology has been a passion of mine for as long as I can remember. I t’s something that touches nearly every aspect of our lives and has the power to make meaningful impact,” said Shahidi in a press release. “My work with Dell XPS is incredibly special to me because we are mobilizing my generation to use technology to make space for their unique stories and voices . ” Shahidi is the definition of a changemaker. And with her avid social activism and Dell...

Ngozi Nwanji

Oct 6, 2021

Terri Burns Makes History as First Black Female Partner at Alphabet-Backed VC Firm GV

GV, the company formerly known as Google Ventures, just got its first Black female partner. Fortune reports GV — an Alphabet-backed venture capital firm that has made investments in GitLab, Slack, and Uber — has just promoted Principal Terri Burns to investing partner. This title will grant her the ability to write checks and at age 26, Burns will make history as the firm’s youngest-ever partner. Burns, as a Black woman, is a unicorn in an industry long dominated by white men. In the VC world, slowly but surely some progress has been made. According to All Raise , the number of female decision-makers grew from 9 percent at the end of 2017 to 13 percent this past February. Only one Black woman has been named partner at any VC firm in 2019, per Fortune , and Black people made up just 0.67 percent of all entrants to the industry between 2010 and 2015. Prior to spending three years at GV as a principal, Burns was an associate product manager at Twitter and had already made out checks...

Shanique Yates

Oct 15, 2020

How Teens On TikTok Trolled Donald Trump & Ruined His Campaign Rally In Tulsa

In the weeks leading up to Donald Trump’s campaign rally in Tulsa, Oklahoma, the president received backlash for wanting to host his first rally of the year on Juneteenth in the city that was once home to Black Wall Street. He pushed the rally to June 20th, but that was not good enough for those who did not want the streets of Tulsa overthrown by his racist followers. On June 15,  Donald Trump took to Twitter to announce that nearly one million MAGA supporters would be attending his campaign rally in downtown Tulsa. https://twitter.com/realDonaldTrump/status/1272521253136498690?s=20 “Almost One Million people request tickets for the Saturday Night Rally in Tulsa, Oklahoma,” he tweeted. At every turn, he made it a point to brag about the huge attendance at his upcoming rally. Compilation of people bragging about a million people signing up for the rally pic.twitter.com/X9EHPSvv8Z — Acyn (@Acyn) June 21, 2020 In anticipation of such a large turnout, the BOK Center, which only has a...

Stephanie Ogbogu

Jun 21, 2020

Earnster Wants To Help Teens Make Their Own Way

Candace Walker didn’t want her teenage children begging her for the latest gadgets and clothing brands. Instead, she wanted to encourage them to initiate and devise creative ways to earn those items. Walker developed Earnster , an app that turns everyday household chores, extra school work and community service into currency. Earnster is designed to empower teens to take control of their earning potential by identifying chores and other tasks they can complete in exchange for a special reward. “My teenage children are the inspiration behind Earnster,” said Walker. “They wanted to do it all and have it all. It got to the point where I wanted to say ‘Hey, here’s what I’ll do to earn those things.’” Walker’s busy schedule as a single mom coupled with children’s activities made it difficult to keep track of chores at home. She told AfroTech Earnster evolved from being her personal solution to getting her kids to take initiative and earn special items while getting chores done. Earnster...

Jenna Chambers

Nov 15, 2018